Job Description
Job Description
We’re on the hunt for an VP, Influence who truly understands how creator culture drives modern brand growth. Based in Toronto, you will shape our influencer and creator product and positioning, turning it into a powerhouse integrated offering within a new social agency. This isn’t about checking boxes on a talent roster; it’s about strategic oversight, operational leadership, and creative excellence. You will determine the agency’s point of view on the future of influence—especially as AI reimagines our space—and own how we scale.
What makes our offering a true differentiator is that our influencer team doesn’t operate on an island, nor are they expected to do it all. We believe influencer marketing thrives when it is deeply embedded in the agency's core. You will architect a model where influencer specialists lean into the strengths of dedicated social experts across strategy, creative, and measurement. By partnering with these distinct, special...