VP, Customer Strategy & Shukran Loyalty

Landmark Group is seeking a senior leader to shape the customer strategy across multiple brands, focusing on the Shukran loyalty program and AI-driven customer experiences. You will drive program modernization, partner onboarding, and education across omni-channel teams, while delivering data-backed improvements in acquisition, engagement, and lifetime value.

You will collaborate with country heads and brand teams to define customer insights, segmentation, and actionable plans, ensuring