User Acquisition Expert - ASO Executive

Overview

ASO Expert - Mobile Gaming at Apex Logics — Islamabad, Pakistan. We are looking for an experienced ASO Expert to optimize our mobile gaming portfolio and drive organic growth across app stores. You will work with the game development team to maximize visibility and conversion in competitive markets.

Responsibilities

Keyword Strategy & Research

• Conduct comprehensive keyword research to identify high-traffic, low-competition terms across gaming genres (hyper-casual, RPG, simulation, etc.).
• Continuously monitor and update keyword strategies based on market trends and algorithm changes.

Metadata Optimization

• Write and optimize compelling app titles, short descriptions, and long descriptions that improve ranking and drive conversions.
• Execute A/B testing for metadata, icons, screenshots, and other store listing elements.
• Manage ASO localization by translating and ...