Sr. Product Manager - Web

Yum! Brands

📍 Plano, Texas, United States

Full time Advertising, Marketing, Promotions, Public Relations, and Sales Managers

Job Description

The Senior Product Manager, is accountable for the vision, strategy, and measurable outcomes of as a critical owned digital channel. This role leads an empowered cross functional product squad to discover, deliver, and continuously improve web experiences that drive acquisition, discovery, and conversion—while reinforcing the mobile app as the primary owned ordering experience. Optimize web for its distinct role in the ecosystem — balancing direct conversion with intentional app migration where it improves lifetime value.


The successful candidate is not a requirements writer or backlog administrator. They are a product leader who brings together customer insight, data, design, and engineering to solve high leverage problems and deliver compounding impact—building solutions that are valuable, usable, feasible, and viable. 
 

plays a distinct role in the owned ecosystem and the Sr. Product Manager must excel at:
• Discovery & acquisition (SEO/SEM landing ex...

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