Sr. Global Marketing Manager, Respiratory & TB Solutions

BD

📍 Baltimore County, Maryland, United States

Full time Advertising, Marketing, Promotions, Public Relations, and Sales Managers

Job Description

Description

Sr. Marketing Manager, Enteric and HAI

The Sr. Marketing Manager, Enteric and HAI is a key strategic role within Advanced Diagnostics (ADx), responsible for shaping market development, positioning, and go-to-market execution for the Enteric and Healthcare-Associated Infection portfolio. This role operates at the intersection of customer insight, clinical relevance, and commercial strategy, ensuring ADx solutions resonate with customers and drive meaningful adoption across priority markets.

Reporting to the Global MDx Marketing Director, this role leads global marketing initiatives for the Enteric and HAI portfolio, supports campaign development, and helps strengthen execution across regions. The Sr. Marketing Manager plays a central role in driving awareness, adoption, and growth by translating market needs, customer insights, and portfolio priorities into compelling strategies, messaging, and programs.

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