Sr. Associate - Marketing Home Cleaning
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SC Johnson GmbH
📍 ciudad de méxico, ciudad de méxico, Mexico
Job Description
Key Responsibilities
- Lead the end‑to‑end brand strategy for the Mr. Muscle and Drano brands in Mexico, driving sustainable business growth and strengthening brand equity.
- Own the P&L for both brands, accountable for top‑line revenue growth and bottom‑line profitability.
- Develop and execute portfolio management, innovation, brand positioning, and long‑term growth plans.
- Design and implement an integrated media and communications strategy to maximize ROI and business impact.
- Identify growth opportunities through consumer insights, market trends, and competitive analysis, and translate them into actionable business strategies.
- Lead cross‑functional teams (Sales, Finance, Supply Chain, RD&E, Global Marketing) to ensure successful execution of strategic initiatives.
Required Experience
- 2–3 years of experience as a Brand Manager in FMCG, leading brand growth strategies.
- Proven ability to dev...