Job Description
About This Role
As a Senior Product Manager, you will play a pivotal role within Biogen's Rare Disease Business Unit, focusing on our approved product for Spinal Muscular Atrophy (SMA) in Brazil. You will be tasked with proposing and implementing innovative marketing strategies and tactical plans, ensuring alignment across local, regional, and global functions. Your efforts will be directed towards developing a comprehensive Rare Disease marketing strategy, optimizing the patient journey, and preparing the ecosystem for SMA. Serving as a key facilitator, you will drive the execution of marketing strategies through collaboration with sales and cross-functional teams. By maintaining strong relationships with key opinion leaders and medical societies, you will ensure our strategies resonate with the external environment. Your leadership will also extend to mentoring and developing internal marketing talent, fostering growth and expertise within the team. This role is instrumental in de...
As a Senior Product Manager, you will play a pivotal role within Biogen's Rare Disease Business Unit, focusing on our approved product for Spinal Muscular Atrophy (SMA) in Brazil. You will be tasked with proposing and implementing innovative marketing strategies and tactical plans, ensuring alignment across local, regional, and global functions. Your efforts will be directed towards developing a comprehensive Rare Disease marketing strategy, optimizing the patient journey, and preparing the ecosystem for SMA. Serving as a key facilitator, you will drive the execution of marketing strategies through collaboration with sales and cross-functional teams. By maintaining strong relationships with key opinion leaders and medical societies, you will ensure our strategies resonate with the external environment. Your leadership will also extend to mentoring and developing internal marketing talent, fostering growth and expertise within the team. This role is instrumental in de...