Senior Paid Media Buyer (Meta + Google, DTC)
K
Kelson
📍 Nellore, Andhra Pradesh, India
Job Description
Kelson is an AI-native performance agency for DTC brands. We're hiring a senior buyer to own Meta and Google across our clients' accounts.
The platforms automate the execution now — Advantage+, PMax, AI Max. We want you leaning on that, and on AI across your whole workflow. We're paying for the judgment on top: what to test, when to override the algorithm, and whether a result is actually real.
What you'll own:
- Meta + Google across multiple DTC brands
- Deciding what to test and why
- Reading true performance — we manage to MER, not platform-reported ROAS
- Directing our in-house creative team on what to make next
You're a fit if:
- 4+ years on Meta and Google for DTC ecommerce (not lead gen)
- You use AI heavily — and can say where it's been wrong
- You think in CAC, contribution margin, MER
- You can tell us about a time the data said one thing and you did...