Job Description
Lead media planning for clients at UM as a Senior Planner, delivering strategic recommendations across multiple channels. This hybrid role emphasizes understanding client objectives while maximizing campaign effectiveness.
As a Senior Planner at UM, you will engage deeply with clients' advertising strategies, employing your expertise in integrated media planning. Your ability to analyze market information and audience behavior will be crucial in crafting effective digital media plans. Collaboration with media personnel will enhance your strategies and ensure successful placement of media.
Key Responsibilities:
• Understand clients' advertising strategies and objectives
• Analyze audience characteristics and media habits
• Research and utilize media planning tools and resources
• Optimize campaign effectiveness through monitoring
• Maintain communication with media partners and stakeholders
Requirements:
• Mid-Senior level experience in integrated media planni...
As a Senior Planner at UM, you will engage deeply with clients' advertising strategies, employing your expertise in integrated media planning. Your ability to analyze market information and audience behavior will be crucial in crafting effective digital media plans. Collaboration with media personnel will enhance your strategies and ensure successful placement of media.
Key Responsibilities:
• Understand clients' advertising strategies and objectives
• Analyze audience characteristics and media habits
• Research and utilize media planning tools and resources
• Optimize campaign effectiveness through monitoring
• Maintain communication with media partners and stakeholders
Requirements:
• Mid-Senior level experience in integrated media planni...