Senior Media Manager, DTC

Job Description

:What will you work on?The Senior Media Manager for Melissa Doug is a key leadership role responsible for the full-funnel performance of our multi-million dollar media investment. You will be a key contributor of our holistic media strategy that both drives brand awareness and demand in the upper and mid-funnel, and expertly captures that demand through lower-funnel tactics to fuel our Direct-to-Consumer (DTC) business.Reporting to the Head of DTC, you will serve as the day to day performance contact for our media agency partners, ensuring all media efforts are seamlessly integrated, data-driven, and optimized to achieve our ambitious growth objectives across all channels.How will you create impact?

Holistic Media Strategy KPI Ownership: Key contributor end-to-end media strategy for Melissa Doug in partnership with Brand Marketing Director. Direct ownership of clear KPI framework that connects upper-funnel brand metrics (reach...

Apply for this Position