Senior Marketing Data & Analytics Manager
M
Mars, Incorporated and its Affiliates
📍 courtice, on, Canada
Job Description
Join Royal Canin as a Senior Data & Analytics Product Manager and enhance marketing analytics in North America. Revolutionize Marketing Mix Modeling with advanced analytical frameworks and technology integration.
As part of the Global D&A Team, your mission will involve leading the strategic transformation of marketing analytics products. You'll tackle complex data challenges by bridging business strategies with scientific data applications, ensuring optimal value generation for our marketing functions. Your experience in data delivery management is vital to this leadership role.
Key Responsibilities: • Develop and refine impactful analytic product strategies • Analyze user personas and define existing tool pain points • Create and manage a backlog for product development • Optimize priorities for product releases and resource allocation • Lead analytics teams in the execution of product initiatives
Requirements: • Bachelor’s in a quantitative discipline; Mas...
As part of the Global D&A Team, your mission will involve leading the strategic transformation of marketing analytics products. You'll tackle complex data challenges by bridging business strategies with scientific data applications, ensuring optimal value generation for our marketing functions. Your experience in data delivery management is vital to this leadership role.
Key Responsibilities: • Develop and refine impactful analytic product strategies • Analyze user personas and define existing tool pain points • Create and manage a backlog for product development • Optimize priorities for product releases and resource allocation • Lead analytics teams in the execution of product initiatives
Requirements: • Bachelor’s in a quantitative discipline; Mas...