Job Description
Join iProspect in Toronto as a Senior Manager for Performance Media. Oversee Paid Search and Paid Social initiatives while shaping strategies for key accounts.
This senior position at iProspect, a dentsu company, involves a mix of strategic oversight and hands-on execution. You will lead campaign architecture, continuously improve programs, and ensure all media actions drive tangible business results. Client management and team mentorship are critical aspects of this role.
Key Responsibilities:
• Guide strategic development for client media campaigns
• Manage campaign delivery across multiple digital platforms
• Conduct audits to identify performance improvement areas
• Implement privacy-compliant first-party data strategies
• Optimize campaigns based on client-defined metrics
Requirements:
• Minimum of 8 years in performance media management
• Expertise in both SEM and Paid Social channels
• Solid grasp of data measurement tools and techniques
• Pro...
This senior position at iProspect, a dentsu company, involves a mix of strategic oversight and hands-on execution. You will lead campaign architecture, continuously improve programs, and ensure all media actions drive tangible business results. Client management and team mentorship are critical aspects of this role.
Key Responsibilities:
• Guide strategic development for client media campaigns
• Manage campaign delivery across multiple digital platforms
• Conduct audits to identify performance improvement areas
• Implement privacy-compliant first-party data strategies
• Optimize campaigns based on client-defined metrics
Requirements:
• Minimum of 8 years in performance media management
• Expertise in both SEM and Paid Social channels
• Solid grasp of data measurement tools and techniques
• Pro...