Job Description
Key Responsibilities: Plan and execute annual/monthly marketing calendars aligned to business goals Drive integrated campaigns (offline digital) with a strong premium/bridge to luxury positioning Conceptualize and execute events, brand launches, and in-mall experiences to boost footfall Manage tenant relationships and drive brand participation and sales-led promotions Lead social media, influencer collaborations, and performance marketing for reach and conversions Drive PR, media partnerships, and communication strategies Manage creative/digital agencies and build strategic brand alliances Enhance customer experience and support loyalty initiatives Coordinate cross-functionally for seamless campaign execution Oversee media planning, budgets, and ROI optimization Experience in marketing planning & execution (retail/lifestyle/Bridge to luxury preferred) Personal Traits: Strong exposure to campaigns, events, digital, and PR Experience managing agencies, influencers, and brand partnership...