Job Description
Position Overview
The Senior Growth Manager is responsible for driving user acquisition, retention, and monetization strategies to accelerate business growth. This role leads cross-functional initiatives across marketing, product, category, and operations to deliver sustainable revenue and customer base expansion.
Key Responsibilities
Growth Strategy & Execution
- Develop and own growth strategies across acquisition, retention, and lifecycle management.
- Identify and prioritize growth opportunities through market research, data insights, and experimentation.
- Lead go-to-market plans for new product launches, features, and campaigns.
Data & Performance Management
- Define key growth KPIs (CAC, LTV, retention rate, conversion funnel).
- Use data-driven analysis to optimize campaigns, channels, and customer journeys.
- Imple...