Senior Account Manager (Digital)
P
Publicis Groupe
📍 Kuala Lumpur, Malaysia, Malaysia
Job Description
**Responsibilities**
**KEY** **RESPONSIBILITIES**
+ Driving initiatives and overseeing the execution of campaigns across 360 channels including, but not limited to digital, social, KOL, email, instant messaging, website.
+ Lead project development, implementation, and evaluation across all functions.
+ Develop briefs and assign deliverables to capability teams to execute and implement agreed campaigns.
+ Oversee campaign performance analysis and enhance existing campaigns or programmes.
+ Innovate brand communication and advertising strategies, including offline revenue streams.
+ Assess and enhance existing programs, collaborating with clients for opportunities.
+ Monitoring competitor campaigns to inform and shape the client’s future strategy and tactics.
+ Expand client base and maintain strong client relationships.
**Qualifications**
**KEY** **REQUIREMENTS**
+ A diploma/Bachelor's degree in Marketing/Advertising/...
**KEY** **RESPONSIBILITIES**
+ Driving initiatives and overseeing the execution of campaigns across 360 channels including, but not limited to digital, social, KOL, email, instant messaging, website.
+ Lead project development, implementation, and evaluation across all functions.
+ Develop briefs and assign deliverables to capability teams to execute and implement agreed campaigns.
+ Oversee campaign performance analysis and enhance existing campaigns or programmes.
+ Innovate brand communication and advertising strategies, including offline revenue streams.
+ Assess and enhance existing programs, collaborating with clients for opportunities.
+ Monitoring competitor campaigns to inform and shape the client’s future strategy and tactics.
+ Expand client base and maintain strong client relationships.
**Qualifications**
**KEY** **REQUIREMENTS**
+ A diploma/Bachelor's degree in Marketing/Advertising/...