Product Marketing Manager (Consumer Electronics)

Hunters International

📍 Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

FULLTIME Advertising, Marketing, Promotions, Public Relations, and Sales Managers

Job Description

Job Responsibilities

1. Product Strategy & Planning

  • Develop and implement marketing strategies for DA products to achieve business targets.
  • Conduct market research and competitive analysis to identify trends, customer preferences, and opportunities.
  • Define product positioning, pricing, and value propositions.


2. Product Lifecycle Management

  • Manage end-to-end from supply and demand planning until the Go-to-Market execution.
  • Manage product introductions, transitions, and end-of-life strategies.
  • Coordinate with R&D and supply chain to ensure optimal product availability.
  • Monitor product performance and recommend improvements based on market feedback.


3. Go-to-Market & Launch Execution

  • Plan and execute product...
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