Principal Sales & Marketing Analyst

WEX Inc

📍 Remote, Oregon, United States

Full time Advertising, Marketing, Promotions, Public Relations, and Sales Managers

Job Description

About team / role

We are seeking a highly analytical, strategic, and proactive Principal Sales & Marketing Analyst to join our growing Rev Ops/FP&A team. You will be the primary analytical partner for our Sales and Marketing leadership, driving insights that optimize our Go-to-Market (GTM) strategies, increase pipeline velocity, and improve overall revenue efficiency. This role will be part of the Senior Leadership Team within WEX Mobility Growth with exposure to the WEX ELT. This role is crucial for our continued rapid growth.

How you'll make an impact

Data Analysis & Reporting:

  • Performance Monitoring: Design, build, and maintain critical dashboards and reports (e.g., in Looker, Tableau, etc.) to track the performance of core Sales and Marketing KPIs (e.g., MQLs, SQLs, Conversion Rates, ARR, Pipeline Generation, Win Rates, Sales Velocity).

  • Deep Dive Analysis: Conduct complex, ad-hoc analyses on GTM effectiveness, including ch...

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