Performance Marketer

U And I Resources Private Limited | Brand Consultancy

📍 Bardoli, Gujarat, India

Full-time Business Operations Specialists

Job Description

Experience Required: 2–3 Years

Salary Range: ₹30,000 – ₹40,000 per month
Location: Rajhans Skylar, Near Y-Junction, Udhna Magdala Rd, Rundh, Surat (On-Site)

Roles and Responsibilities:

1. Campaign Planning & Execution

Plan, launch, and optimize performance marketing campaigns across channels like Google Ads, Meta (Facebook/Instagram), and display networks.

2. Budget Management

Manage campaign budgets effectively to ensure optimal ROAS (Return on Ad Spend).

Monitor daily spend vs. performance to avoid over/underspending.

3. Performance Analysis & Reporting

Track key performance metrics (CPC, CTR, ROAS, CPA) using tools like Google Analytics, Meta Business Suite, etc.

Generate regular performance reports.

4. Audience Targeting & Segmentation

Identify and create audience segments to reach the right customers and improve campaign efficiency.

5. A/B Testing & Optimization<...
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