Job Description
The ideal candidate will require Performance Media experience (conversions/KPI's etc.), strong Google Analytics,
eCommerce experience and have successfully completed online courses in relation to DSP and DV360.
The detail:
Developing, executing, and optimizing cutting-edge digital campaigns from conception to launch
Working cross-departmentally to align campaign strategies and goals across the organization
Providing ongoing actionable insights into campaign performance to relevant stakeholders
Defining, measuring, and evaluating relevant paid media KPIs
Building out media buys for various ad platforms and overseeing the day-to-day execution of paid media
Overseeing and managing the overall budget for paid media
Conducting in-depth keyword and website research, ad grouping, and audience targeting
Maintaining knowledge of industry best practices and new technologies
Create custom reporting dashboards using Go...