Operations Specialist

Responsibilities

• Design, operate, and continuously optimize Rappi's courier loyalty program— from Rookie to Diamond VIP— ensuring it retains Full Timers, rewards the right behaviors, and makes being a professional Rappi courier the best economic deal available.
• End‑to‑end operation of the loyalty program: points system, level mechanics (Rookie, Bronze, Silver, Gold, Diamond, VIP Club), weekly rolling updates, and benefit fulfillment tracking.
• Behavioral segmentation: courier archetypes (Morning person, Night owl, Rain hunter, etc.) and LT descriptors (Rappi Veteran, Reactivated, Diamante LT). Ensure archetypes feed into CRM and incentive targeting.
• Loyalty program calibration: balance point requirements by city (fairness in lower‑volume markets), maintain IPSH equivalence across verticals to prevent cherry picking.
• Program evolution: Time Off protection mechanics, Status Match program for couriers migrating from Did...