Job Description
This is a remote position. We're looking for a Meta PPC Specialist who lives and breathes paid social someone who blends data-driven rigor with creative instinct to build lead generation machines on Meta. You'll own campaigns end-to-end across both services and ecommerce verticals, pushing performance beyond benchmarks while constantly testing what's next. If you've thrived inside an agency managing multiple accounts simultaneously and know Meta's ecosystem inside-out, we want to talk. Key Responsibilities Plan, build, and manage full-funnel Meta ad campaigns from strategy through execution targeting, creative direction, structure, and bidding Analyze CPL, ROAS, CAC, frequency, and attribution data to identify inefficiencies and growth opportunities Design and run structured A/B tests across creatives, audiences, offers, and landing pages and turn results into actionable learnings Brief and guide creative teams on ad concepts, hooks, formats, and copy angles that drive performan...