Job Description
This hybrid role combines content production and marketing promotion. You will independently design and fully execute song promotion strategies and supporting implementation plans, managing end-to-end core music projects including early-stage planning, content creation, partner liaison and full campaign rollout amid growing project scale and complexity that demand strong cross-team collaboration and resource coordination. Join us to lead landmark music initiatives and fuel commercial growth through creative content and innovative marketing.
What you'll do:
Music Promotion
- Apply music promotion (especially album’s campaign) logic to drive streaming performance, including playlist placements, chart impact, and audience growth through data-driven campaigns.
Paid Advertising and Analytics
- Assisting in planning, launching, and optimizing paid social media ad campaigns (e.g., Douyin, Instagram, TikTok, Weibo).
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