Marketing & Product Manager (Information Technology)

Description: Product Management Own the end-to-end product lifecycle: ideation, development, launch, growth, and sunset. Define product vision, roadmap, and value proposition aligned with business strategy. Gather and prioritise requirements from customers, sales, support, and leadership. Translate market and customer insights into clear product requirements and briefs. Work closely with engineering/technical teams to deliver on roadmap commitments. Manage product pricing, packaging, and positioning. Monitor product performance, adoption, and profitability; recommend improvements. Marketing Strategy & Execution Develop and execute marketing strategies for IT products and services. Plan and manage product launches, including messaging, collateral, and campaigns. Create clear, compelling value propositions and positioning for target segments. Oversee content creation (website, product sheets, case studies, demos, presentations). Manage digital marketing initiatives (email, social media, ...

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