Job Description
Job Purpose
To oversee the development and implementation of marketing strategies that support strategic objectives, enhance institutional branding, attract students locally and internationally, and build effective partnerships with educational and media organizations.
Duties & Responsibilities
• Develop and implement the annual marketing plan aligned with the University’s strategic goal.
• Lead, supervise, and develop the marketing team.
• Prepare regular reports to senior management on marketing KPIs.
• Ensure compliance with University policies and core values in all marketing activities.
• Plan and execute digital marketing strategies (social media, paid campaigns, SEO, SEM).
• Design and manage advertising campaigns (online & offline).
• Strengthen the University’s brand image locally and internationally through events, conferences, and campaigns.
• Supervise creative c...