Marketing Manager - Individual Contributor
A
Addiction Pet Foods
📍 Taiwan, Taichung City, Taiwan
Job Description
Job Title / 職稱
Marketing Manager (Trade Marketing, Social Media & Digital) – Taiwan
行銷經理（通路行銷・社群與數位行銷）－台灣
行銷經理（通路行銷・社群與數位行銷）－台灣
Role Summary / 職務概要
Own and drive integrated marketing execution for Taiwan, combining trade marketing, social media, digital marketing, and KOL/KOC programs to improve brand visibility, conversion, and sell-through.
負責台灣市場整合行銷執行，結合通路行銷、社群與數位行銷及 KOL/KOC 合作，提升品牌能見度、轉換與銷售成效。
負責台灣市場整合行銷執行，結合通路行銷、社群與數位行銷及 KOL/KOC 合作，提升品牌能見度、轉換與銷售成效。
Key Responsibilities / 主要職責:
- Trade Marketing: promo calendar, retail activations, POSM, channel coordination.
通路行銷：促銷規劃、門市活動、陳列物料（POSM）、通路協調與落地執行 - Social/Digital: manage FB/LINE/IG content calendar and execution.
社群／數位：規劃並執行 Facebook／LINE／Instagram 內容與月度排程 - KOL/KOC: sourcing, briefing, deliverables, reporting and optimization.
KOL/KOC：尋找與管理合作夥伴、撰寫合作簡報、交付物控管、成效追蹤與優化