Job Description
Marketing Manager
RESPONSIBILITIES INCLUDE:
- Assist in developing the brand identity for the company’s manufactured goods
- Communicate and report regularly with vendors to summarize events and marketing initiatives
- Develop the brand identity for selected brands
- Translate global marketing strategies into Cayman specific plans for selected brands
- Build and maintain professional relationships with stakeholders
- Respond to requests for information from print and broadcast media
- Ensure that public relations and marketing activities create positive customer and community responses
- Assist management with the development of long and short run strategic marketing plans
- Review marketing programs regularly and modify as required
- Research and analyze environmental, competitive, and business conditions that affect operations
- Construct and monitor the marketing budget