MARKETING MANAGER

ya kun cafe pte. ltd.

📍 alexandra, bukit merah, Singapore

Full-time Other-General

Job Description

As part of our expansion plan, we are hiring suitably qualified candidate for the post of:-

MANAGER, MARKETING

Location: Central

Responsibilities:-

. Lead and oversee the full spectrum of the Company's marketing, branding, advertising, communications, campaigns, events, and promotions.

. Develop and execute strategic marketing plans and budgets (short- to mid-term) aligned with business objectives and performance targets.

. Manage and enhance the Company's Rewards and Loyalty Programme to drive customer spend, engagement, and retention.

. Deliver market insights through research, trend analysis, and forecasting to support management decision-making.

. Establish, manage, and improve marketing performance measurement, reporting, and ROI evaluation across campaigns, sales, customers, and enquiries.

. Drive data-led marketing initiatives, including CRM-based segmentation, personalised promotions, ...

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