Job Description
Responsibilities:
- Positioning & Messaging: Create clear, compelling positioning and messaging, value proposition, GTM materials, enablement content, that demonstrate India differentiation
- Content & Enablement Management: Develop and maintain website content, sales enablement tools, and all GTM materials to support internal teams and customer-facing initiatives
- Conceptualization of themes + calendar and development of Thought Leadership content aligned with market trends and our capabilities
- Identify opportunities for content amplification organically in relevant channels
- Translate complex technology offerings into clear, differentiated messaging and narratives. Understanding business objectives and the target audience’s needs to craft messaging that aligns with both.
- Collaborate with the design team to ensure the seamless integration of visuals and copy, creating marke...