Market Development Representative

Market Development Representative – Informal Trade

Commercial

Accountable for operation of own work area or as a member of a team, as well as for quality, standards and outputs within defined work routines and policies.

Job Purpose

Based in a defined geography the primary purpose is to directly develop spaza’s, mini-supermarkets and tuckshops on behalf of BevCo – must have intimate knowledge of the geography the informal retail dynamics and outlets matched to BevCo’s strategic growth objectives for the area.

Key Accountabilities and Outputs

Customer Management Objectives

• Actively engage and open relationships with outlets on behalf of BevCo (against set call rate and conversion targets) – actively ‘seed’ BevCo’s portfolio into a defined area and large channel of informal retailers
• Build and retain an active base of informal retail clients and constantly service that base weekly/monthly
• Facilitate inform...