Support the Senior Manager in the execution of all Insurance projects covering customer insights generation, campaign management and customer level reporting. The Manager will be involved in different stages of projects from tracking, test design, list creation and delivery through multiple channels (email, digital, telemarketing), offer fulfilment, and campaign performance reporting to stakeholders and senior executives.
Lead development of recurring Customer level reporting support key areas of the business
Develop a single, 360-view of a customer to make decisions about how to best acquire and retain customers, identify high-value customers and manage channel preference and risk.
Interpret Creditor Insurance marketing and customer data to identify new opportunities on how to best target and appeal to customers.
Define, develop, and execute targeted campaigns to accelerate sales, reduce attrition and grow...