Job Description
Ipswich, Liquidline is the fastest‑growing commercial coffee solutions provider in the UK and Ireland. We serve companies that take pride in offering quality refreshments to their employees and clients.
Lead Generation Executive – Role
- Develop and execute outbound email outreach strategies, writing personalised, value‑driven emails and follow‑ups ensuring messaging resonates.
- Identify target customer profiles and buyer personas to ensure message relevance and accuracy.
- Plan and deploy multi‑step email sequences as part of structured outbound cadences. Run A/B tests to optimise results.
- Use CRM and sales engagement tools to manage outreach programmes.
- Maintain accurate and complete lead data, activity records, call notes and status updates in the CRM.
- Monitor and track key metrics and report insights. Make professional outbound and follow‑up calls to unqualified replies/prospects to generate enquiries and bo...