Job Description
Purpose
The Email Marketing Lead serves as a senior member of the Email Center of Excellence responsible for leading the execution of complex customer engagement and lifecycle marketing initiatives across multiple brands, business units, and communication programs. This role partners closely with stakeholders to build, review, deploy, optimize, and manage email marketing campaigns while providing guidance, leadership, and subject matter expertise to support successful campaign delivery, responsive email design, and operational excellence.
The Email Marketing Lead acts as a trusted advisor and technical execution leader, helping establish best practices, improve processes, manage priorities, and drive campaign quality across the organization. Success in this role requires advanced expertise in email marketing, lifecycle communications, responsive email design, and customer experience best practices; strong project leadership and stakehol...