Job Description
Key Responsibilities & Duties Digital Strategy & Content Management: Social Media Management: Oversee the planning, creation, and posting of content across Instagram, Facebook, and LinkedIn. LinkedIn Advocacy System: Manage and monitor the internal company-wide LinkedIn group; empower technicians and managers to generate authentic content and maintain high visibility for the group and its leadership. Website & Search Optimisation: Manage all group websites, ensuring technical health and high rankings through advanced Search Engine Optimisation (SEO) and Generative Engine Optimisation (GEO) strategies. Paid Media: Design and manage targeted advertising campaigns, including Google Ads and sponsored industry content. Sales & Tender Alignment: Regional Targeting: Collaborate closely with the Tender Department to analyse where projects are popping up (e.g., Eastern Cape, Northern Cape) and deploy targeted marketing campaigns to support sales efforts in those regions. Lead Generation: Develo...