Global Digital Cx Head
F
F. Hoffmann-La Roche AG
📍 barcelona, kingdom of spain, Spain
Job Description
Digital CX Head
¿Posee las habilidades y la experiencia adecuadas para este puesto? Siga leyendo para descubrirlo y envíe su solicitud.
As the Digital CX Head, you are the strategic owner of defining and driving the Digital CX vision, end‑to‑end non‑product specific Digital CX strategy, and Digital CX roadmap across both B2C (patients) and B2B (clinicians, lab professionals) portfolios. You will oversee the creation, development, and validation of customer‑ and user‑centered, impactful digital customer touchpoints, deliver business value, and define and track quantitative behavioral analytics for our digital customer experience.
Key Responsibilities
Strategic Vision & Roadmap (B2C & B2B)
Define and track implementation and impact of end‑to‑end Digital CX roadmap changes across B2C and B2B portfolios.
Create strategies that align digital experience design—including CX, UX, UI principles—with the business’s overall goals and deliver consistent brand differen...
¿Posee las habilidades y la experiencia adecuadas para este puesto? Siga leyendo para descubrirlo y envíe su solicitud.
As the Digital CX Head, you are the strategic owner of defining and driving the Digital CX vision, end‑to‑end non‑product specific Digital CX strategy, and Digital CX roadmap across both B2C (patients) and B2B (clinicians, lab professionals) portfolios. You will oversee the creation, development, and validation of customer‑ and user‑centered, impactful digital customer touchpoints, deliver business value, and define and track quantitative behavioral analytics for our digital customer experience.
Key Responsibilities
Strategic Vision & Roadmap (B2C & B2B)
Define and track implementation and impact of end‑to‑end Digital CX roadmap changes across B2C and B2B portfolios.
Create strategies that align digital experience design—including CX, UX, UI principles—with the business’s overall goals and deliver consistent brand differen...