Job responsibilities:
Celebrity & Influencer Management
Develop and implement strategies for engaging celebrities, influencers, and communities, fostering strong relationshipsNetwork with local influencers, key opinion leaders (KOLs), and artistsPlan and execute effective product placementsDevelop gifting plans to enhance brand affinityIncrease brand visibility on TV and social media through local celebrity collaborationsManage internal PR-related announcementsInvite local celebrities and influencers to showrooms, pop-ups, events, and fashion shows in Milan or ParisArchive and monitor PR rankings on social media platforms Local Contents Production / Advertorial
Plan and produce highly engaging and creative local content by leveraging celebrities and influencers, ensuring alignment with the brand’s key moments, focus products in commerc...