Executive, Business Development (PMD)

Key Responsibilities

Business Development

• Assist in market research, competitor analysis, and industry scans to support new business development.
• Support the coordination of enrichment programme phases, including validation, pilots, scaling, and integration across centres.
• Support the coordination of standardisation of enrichment communications, registration processes, and parent‑facing information.
• Track programme uptake, parent feedback, and key learnings to support programme refinements and scale‑up decisions.

Outreach and Engagement

• Support the planning, development and maintenance of standardised parent communication materials across the parent journey (enquiry, centre tour, enrolment, post‑enrolment).
• Support alignment of messaging across platforms (PEP, website, collaterals) to ensure clarity and consistency.
• Assist in developing toolkits including...