Job Description
We are looking for someone who can own our event strategy — deciding which events are worth the investment, and executing participation once approved. Works closely with the marketing team to keep event choices aligned with marketing objectives. This is a high-responsibility role: event commitments are large investments, and this person will be the one identifying and justifying where that money goes.
Responsibilities:
- Research, identify, and select which events we should participate in and in what capacity.
- Build the business case for each event — audience, reach, opportunity — and present it to leadership.
- Own full end-to-end execution once an event is approved — see below, this is not a hand-off role.
- Keep event strategy aligned with our broader marketing objectives.
- Build and lead an events team as scope grows (solo role today).
Full Execution Ownership
Once an event is selected, this person ...