Especialista - Consumer Shopper Understanding - (CSU/CMI)

Sobre o papel:

Oversee qualitative and quantitative ad-hoc consumer researches. Guarantee studies objectives and timelines accomplishment working closely with research suppliers (proposal, questionnaire and reports review).

Principais Responsabilidades:

• Monitor category and Ferrero performance across the region, providing periodic market and competitor analysis to support leadership decision-making.
• Analyze key market movements and trends, delivering regional and local performance insights by category.
• Manage research schedules across the South America region, coordinating ad-hoc studies and continuous data analysis with Marketing teams.
• Deliver timely insights and recommendations to support Marketing strategies, actions, and business activities.
• Oversee qualitative and quantitative ad-hoc consumer research projects, ensuring alignment with study objectives and timelines.
• Collaborate closely with ...