Director of Paid Media

Buyerlink

📍 Victoria, British Columbia, Canada

Full-time Advertising, Marketing, Promotions, Public Relations, and Sales Managers

Job Description

Buyerlink is looking for a hands-on performance marketing leader to own and scale paid social and native advertising for our Home Services and Autos business.


This role will set strategy, build and optimize campaigns, improve lead quality and volume, and create a repeatable growth model that can expand across Buyerlink’s broader portfolio.  The Director of Paid Media will lead both strategy and execution: managing meaningful budgets, developing test-and-learn programs, partnering cross-functionally, and building the systems, team, and reporting needed to make paid social and native display advertising a scalable customer acquisition engine and repeatable playbook.  High level responsibilities:   Own paid social & native display advertising for the Home Services and Autos verticals  Build and scale Buyerlink’s paid social and display advertising capability  Own cha...

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