Director, Acquisition
Univision Communications, Inc
📍 Mexico, Ciudad de México, Mexico
Job Description
We are seeking a highly motivated and experienced Director, Acquisition to lead performance marketing initiatives across TelevisaUnivision’s streaming platforms. This role will be responsible for driving subscriber acquisition and growth through data-driven paid media strategies. The ideal candidate is a strategic leader with deep expertise in performance marketing, budget management, cross-functional execution, and analytics.
KEW RESPONSIBILTIES
Own end-to-end paid media budget management, including annual and quarterly planning, monthly forecasting, and in-flight pacing across all performance channels.
Serve as the primary steward of media investment, ensuring dollars are allocated efficiently to maximize acquisition, retention, and overall business impact, partnering closely with Finance to align forecasts, re-allocations, and performance outcomes, providing clear rationale and executive-ready budget narratives.
Le...