Digital Marketing Specialist
M
Management Events
📍 helsinki, uusimaa, Finland
Job Description
We're looking for a Digital Marketing Specialist to own two core growth infrastructure workstreams: website development and optimisation, and marketing automation. This role sits at the intersection of web, automation, and growth — and will have direct impact on pipeline.
You’ll work closely with our developer, marketing team, and sales team to build a conversion-optimised, multilingual web presence and automated buyer’s journey that turns leads into pipeline.
This is a hands‑on execution role with real strategic ownership. You’ll shape the roadmap, manage the backlog, and ship the work.
What You’ll Own
Website Development & Optimisation
- Build and manage the website development and optimisation roadmap to support the customer digital journey and improve lead conversion
- Analyse website performance data (GA4, Hotjar, HubSpot) and identify high‑impact optimisation opportunities
- Plan, implement, and manage ...