Digital Marketing Paid Media Expert

Tru

📍 toronto, on, Canada

Full-time Management & Operations

Job Description

Become a key player at Tru Inc in Toronto as a Paid Media Strategist. Utilize your expertise in digital marketing strategies within a hybrid work environment.

This permanent role requires a strong background in paid media with a focus on both B2C and B2B executions. With a proven track record, you will manage substantial media budgets and develop tailored strategies for diverse client accounts. Your contributions will involve leading presentations, performance reviews, and implementing measurement frameworks for insightful tracking.

Key Responsibilities:
• Create tailored paid media strategies for clients
• Manage forecasting, budget pacing, and planning
• Lead strategy presentations and performance evaluations
• Implement effective measurement frameworks for tracking
• Diagnose and resolve performance challenges across platforms

Requirements:
• 4 years of direct experience in multi-channel paid media
• Pr...
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