Digital Marketing Executive

Responsibilities

• Develop and execute data-driven digital marketing campaigns that increase brand awareness and drive customer engagement.
• Utilize SEO best practices to optimize website content and improve organic search rankings through keyword research and on-page strategies.
• Monitor and analyze performance metrics using tools such as Google Analytics to refine strategies and enhance ROI.
• Manage and grow social media presence across platforms by creating engaging content that resonates with target audiences.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field is preferred to ensure a solid foundation in marketing principles.
• A minimum of 2-4 years of hands-on experience in digital marketing, demonstrating a proven track record of successful campaigns.
• Relevant certifications such as Google Ads, Google Analytics, or HubSpot Inbound Marketing to validate expertise.
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