Digital Marketing Analytics Analyst

We are looking for a Digital Marketing Analytics Analyst to join our in-house digital marketing team in the insurance sector. While our team runs campaigns across multiple ad platforms, this role focuses on the organic growth channels which include SEO, AI search visibility, content marketing and website analytics.

Your job is to make sense of how people find the brand organically through traditional search engines, AI assistants and AI-generated answers. You will have to interpret organic performance data, compile clear and accurate reports, and deliver actionable insights that shape our content strategy, grow qualified organic traffic and improve how the brand is represented in AI search results. You will be the person who can look at rankings, traffic and content performance and tell us not just what happened, but why it happened and what we should do next.

Job Description

SEO analysis and insight

• Monitor, analyse and interpret o...