Data Analytics Specialist (Web Analytics & Conversion Optimization)
Learntastic
📍 South Africa, South Africa, South Africa
Job Description
At LearnTastic, data is at the heart of every strategic decision.
As a Data Analytics Specialist (Web Analytics & Conversion Optimization) , you will play a critical role in driving business growth by transforming data into actionable insights that enhance user experience, optimize digital performance, and improve conversion outcomes.
You'll collaborate with a high-performing team of marketing, product, and technology professionals in a fast-paced, innovation-driven environment where your expertise will have a direct and measurable impact.
Key Responsibilities: Analyze marketing, website, and product performance using GA4, GTM, SQL, and product analytics tools to generate actionable insights.
Monitor and optimize marketing and product KPIs, customer journeys, conversion funnels, and user behavior to identify growth opportunities.
Design, build, and maintain dashboards and reports using Looker Studio, Power BI, or Tableau to suppo...