CRM and Loyalty Manager

WillPowders

📍 clitheroe, england, United-Kingdom

Full-time Sales

Job Description

Retention Lead / Customer Lifecycle Manager

Clitheroe (3 days/week) | Hybrid

Competitive salary + bonus + benefits

We’re partnering with WillPowders on a key hire as they continue to scale and invest in long-term customer value.

With a highly engaged and loyal customer base, the brand is now focused on building a best-in-class retention function, turning strong acquisition into sustained growth through lifecycle strategy, loyalty and repeat purchase.

The Role

  • You’ll own the full customer lifecycle from post‑acquisition onwards defining how the brand drives repeat purchase, reduces churn and increases lifetime value.
  • This is a strategic role, not a channel execution position.
  • You’ll set the retention strategy across email, SMS, loyalty and community, working with internal teams and partners to deliver against it, while owning the commercial outcomes.

What You’ll Do