Creative Strategy Lead for DTC Clients

Kulin

📍 centre du québec, qc, Canada

Full-time Other-General

Job Description

Elevate brand performance as a Creative Strategy Lead at CBTW, guiding a talented team dedicated to crafting data-driven strategies. This remote or Toronto-based role merges creativity with high-impact results.
As the Creative Strategy Lead, you'll manage a team of 1-3 strategists while steering high-profile projects for our diverse DTC client base. Your role emphasizes coaching, collaboration with designers, and analysis of creative performance metrics to inform pipeline adjustments. Your keen visual instincts will ensure that creative outputs align with strategic goals.
Key Responsibilities:
• Coach and mentor creative strategists in their development
• Drive thought leadership with innovative strategies
• Collaborate with clients to capture brand vision
• Directly oversee ad production and provide constructive feedback
• Regularly analyze creative performance for strategic adjustments
Requirements:
• Senior experience in creative strategy for a DTC agency<...
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