Coordinator, Digital Marketing
C
Carter's/OshKosh
📍 Miguel Hidalgo, Mexico, Mexico
Job Description
**Serving the needs of all families with young children,** Carter’s Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carter’s, OshKosh B’gosh, Skip*Hop and Little Planet brands. Meaningful work, constant learning, genuine people, and a community guided by core values that promote inclusion and innovation is in everything we do. There are many reasons to build your career at Carter's.
**ESSENTIAL JOB FUNCTIONS (KEY TASKS, DUTIES, AND RESPONSIBILITIES NECESSARY TO ACHIEVE THE POSITION'S OBJECTIVES)**
+ Design, schedule, and execute email marketing campaigns.
+ Coordinate content calendars and campaign planning activities.
+ Develop and manage automated communication workflows, including welcome series, lead nurturing, promotional campaigns, and re-engagement programs.
+ Conduct A/B testing to optimize campaign performance and improve key metrics.
+ Ensure email deliverability best practices and comp...
**ESSENTIAL JOB FUNCTIONS (KEY TASKS, DUTIES, AND RESPONSIBILITIES NECESSARY TO ACHIEVE THE POSITION'S OBJECTIVES)**
+ Design, schedule, and execute email marketing campaigns.
+ Coordinate content calendars and campaign planning activities.
+ Develop and manage automated communication workflows, including welcome series, lead nurturing, promotional campaigns, and re-engagement programs.
+ Conduct A/B testing to optimize campaign performance and improve key metrics.
+ Ensure email deliverability best practices and comp...