Content Strategist

MASH

📍 Philippines, Philippines

Full-time other-general

Job Description

We're looking for an experienced Freelance Content Strategist to adapt an existing APAC content strategy for the Filipino market. This is a fixed-scope sprint project where you'll review an established regional strategy and create a market-specific adaptation pack that helps local teams execute with greater cultural relevance—without changing the overarching strategic direction.


This role is ideal for someone who combines strategic thinking with strong local market expertise and enjoys turning broad regional strategies into locally meaningful recommendations.


About the Role

  • Review an existing APAC content strategy and identify opportunities for adaptation to the Philippines market.
  • Develop a comprehensive Regional Adaptation Pack (approximately 10 pages) that provides practical guidance for local execution.
  • Identify local content priorities, audience behaviours, cultural insights, messaging considerations,...
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