Content Growth Lead: SEO & Blog Strategy

Responsibilities

• Evaluate and hire copywriters who can create great content.
• Identify and prioritize target categories based on purpose, firmographics, and demographics.
• Research on titles and topics which are most likely to generate the most traffic.
• Finalize the titles and topics for copywriters.
• Work with copywriters to write engaging blog posts that rank well on Google.
• Optimize content for SEO to boost visibility and organic traffic.
• Track blog performance to find top posts to expa...